OCTA’s public service announcement reminds viewers to give three feet
ORANGE – The Orange County Transportation Authority kicked off the new 3-foot bicycle law with an entertaining and informative video and an interactive campaign.
In September, OCTA launched the “I Give 3 Feet” bike safety campaign to educate Orange County residents about the new law requiring drivers to give bikers 3 feet of clearance when passing. The campaign includes bus wraps, posters, window clings and television and radio announcements. The most popular piece of the campaign has been a 30-second public service announcement.
The video features comical, yet frustrating situations that are too close for comfort. These laughable scenarios remind viewers to give bicyclists the space they need on the road.
“We hope the video makes people laugh, while at the same time raising the level of awareness of the Three Feet for Safety Act,” said OCTA CEO Darrell E. Johnson. “Bike safety is an important issue that OCTA is committed to working on as we encourage alternate forms of getting around the county.”
The video has received more than 43,000 views on YouTube and more than 325,000 views on Facebook. The video can be viewed at http://youtu.be/9JJ-JHrT2E8.
For more information on the 3-foot rule or the bike safety campaign, visit www.octa.net/bikesafe.
